Brand Development

Ready for creative brand design and development? You’ve come to the right place.

If your city, town or village does not have an existing brand strategy, logo or city seal, or if you need a new approach to the design of your logo and city branding, we can help with a brand assessment to discover, define and accurately communicate the core values, quality of life and what makes your city unique.

• Define purpose of service, the vision and values your municipality and employees adhere to and actions taken to deliver your promise.
• Define why your city brand is worth believing in and how it represents the city and community.
• Define targeted audience and existing strategies to reach them, win them over and retain their patronage and loyalty.
• Define the unique qualities of your city, the history, area attractions and the relevance for your targeted audience.
• Define existing strategies for communicating your city’s brand, goals and objectives.
• Identify brand attributes that best describe your city and community. Part of what makes your brand memorable.
• Identify keywords and key-phrases unique to your city.
• Set goals and objectives to define your city’s brand path, build your SEO and reach your targeted audience.